Parachilna’s success in Stockholm

This February, from the 7 – 11, Parachilna’s collections were presented side-by-side with Roam in Scandinavia’s largest and most renowned furniture and design fair. With more than 70.000 m² of the exposition, the Stockholm Design Fair reunited more than 7000 expositors of 32 nationalities. The Stockholm Design Week is a true source of fabulous Scandinavian design.

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Guest of Honour of the Stockholm Design Fair 2017

Jaime Hayón

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Among many invited you could find also Spanish designer Jaime Hayón. The designer who has won many prestigious awards, including ‘Best Designer‘ 2016 at the ELLE Deco International Awards, ‘Best Installation’ by Icon Magazine and ‘Designer of the year’ for AD Russia 2009. He has been listed as one of the 100 most influential creators by Time Magazine and Wallpaper. He currently has offices in Italy, Spain and Japan.

Hayón was the 14th Guest of Honor for the Stockholm Furniture & Light Fair.

Animal-inspired design was well represented at this year’s Stockholm Design Fair. The designer is known for an animal imagery, particularly monkeys, which he has featured in his furniture. Everyone was invited to his DNA Gallery designed especially for Stockholm Design Fair. The structure whose installation is characterized by a mixture of fantasy and extravagancy. The DNA Hayón’s Gallery conduces a visitor to his past and present work. Every kind of art could be found in his Gallery, from sculptures to daily products dividing space into four different zones:

  • The Game of Fantasy
  • Folk Culture
  • Flora and Fauna
  • Craft Heritage



“The pavilion is an experimental way of looking at architecture,” he continued. “It’s a mixture of folklore together with some influences that I have from my travels – little elements and glimpse of things put together in an experimental box.”


“When you enter the space, you get a momentary sense of what’s in my brain,” Hayón told Dezeen. “I thought you had to be in a shell to feel a little bit of my vibe.”